The One to One

The One to One

The modern midwifery service for modern lives. 

We know just what it’s like as you leave your midwife appointment only to remember the question you forgot to ask and now you have to wait however long until your next appointment. Or perhaps you need support in navigating the general day to day questions pregnancy throws up, or need a bit more information than a 20 min antenatal appointment provides.

With a wealth of conflicting information available at the tap of a Google search it’s hard to know what’s up to date, what to trust and who to ask. At times it can feel easier to bury your head in the sand as the anxiety creeps in. 

Or perhaps this is what you did last time and now you’re ready to take control of your pregnancy and really embrace this experience to  create the birth you truly wish for.

This is where text the midwife comes in. Grab a cuppa and head to our space free of judgement and bias and feel safe in the knowledge that you will be met with warmth and positivity. 

Expect to hear calming words of encouragement as you navigate your journey. With a Midwife who genuinely cares and is truly invested in making a difference to you. 

Have Lily’s kind and understanding voice there to gently guide and inform you every step of the way. With Lily’s passion for informed choice and individualised care, you will have all the information and support you need to navigate, support and enhance your maternity care. 

This service is your key to creating an empowered and enjoyable experience you love to reflect on for years to come. 


  • Unlimited midwife support via voice note or texts in Whatsapp group chat with other mums-to-be
  • Your messages answered as soon as possible, within a maximum of 24hrs Mon- Fri
  • Available from 8 weeks of pregnancy until 28 days postnatal
  • Start & cancel any time  
  • Free Birth Preferences Plan and BRAIN Tool downloads
  • Midwife Lily’s 10 Commandments of Birth Ebook 
  • Exclusive discounts on Yuula products
  • Once you reach the end of our time together join a WhatsApp group chat with other new mums who have also used our service and navigate your 4th trimester together
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Who is this service suitable for? 

  •  someone who wants support navigating the every day questions of pregnancy
  •  someone who wants to be drip fed evidence based info throughout their pregnancy to inform them and prepare them for birth
  • someone who is ready to prepare a positive mindset for their birth
  • this service is not a substitute for full antenatal care or therapy 

Do I need to be based in the UK? 

  • This service may be accessed around the world. However my experience and knowledge of guidelines is as a Registered Midwife in the UK. As such if you are from outside of the UK I will not know if the information and advice I provide differs from the recommendations given to you locally. 

When can I start? 

  • you can sign up as early as 8 weeks of pregnancy 

When do I pay for the service? 

  • the payment is taken on 28th of each month 

When does the chat start? 

  • any sign ups will be starting their chats fresh with the new year 2nd January 2024 

How much can I ‘text the midwife’?

  • the support is unlimited. You can ask any questions you want to and Lily will aim to answer as soon as possible
  • Messages will be replied to within 24 hours maximum, between monday- friday excluding bank holidays. In the event that I plan to take a holiday I will give you prior notice of this.

Are there any questions off limits? 

  • due to the nature of the service I cannot answer any urgent questions. If you have any immediate concerns about yourself or your baby, including but not limited to; bleeding, water’s breaking or reduced fetal movements you must contact or attend your maternity unit without delay. You must not contact me and wait for a response. 

Your subscription purchase will be billed on 28th of each month, with the first chats starting a fresh with the new year from the second of January. Following your purchase you will receive further information and a contract via email.


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